Why We Exist:

ArtCorps was founded on the premise that many organizations, despite well designed programs and financing, struggle to create the kind of strong local support and partnerships within communities that are necessary to build sustainable programs. In reaching out to local communities, organizations face many challenges: how can they communicate their work in a digestible, culturally resonant and lasting way? How can they build a sense of community around projects when racial, ethnic and religious tension prevails? How can they initiate dialogue around critical environmental and social issues when few understand the issues? Through the participatory arts, the organizations can establish a platform for education, engagement and empowerment.

ArtCorps provides the vital link that connects organizations to the communities they serve by introducing the arts as an innovative education, engagement and empowerment methodology. The arts have the power to establish trust, build confidence and develop initiative.

From theater to mural painting to puppetry, the arts create an opportunity for local organizations to initiate dialogue around the why and how of development issues, tapping into the imagination and voice of the people. By developing the skills of critical reflection and action, these communities become partners in the development process and empowered to change the conditions of their own lives.


Why Art?

How are the arts able to build cooperative and sustainable work? The creative process of art:

  • Attracts interest and builds trust
  • Educates creatively and is remembered
  • Helps people develop a voice for expression of differing viewpoints
  • Establishes an environment of shared power
  • Builds an interdependent process where all participants make decisions that affect one another
  • Encourages critical thinking
  • Builds confidence, embraces alternative types of intelligence
  • Is a collaborative process

Art is a powerful and universal communicator.

As experts in communication, artists can convey any message on health, protection of the environment, sustainable agriculture, etc. by using their individual art discipline as the tool. The idea is to have volunteer artists work with a NGO in a developing country to help that NGO deliver their message more effectively.

The artist will involve local residents with the art project. For example, a performing artist volunteer could guide children to create skits about health issues, a visual artist could help women design embroidered cloths with environmental themes, etc.  

Did you know that:
• Some women in a village in Guatemala refused to take small bottles filled with chlorine given to prevent the spread of cholera?
• 80% of the people in a village in Nigeria do not take free medicine to treat and prevent river blindness?
• Conservation groups in Brazil regularly teach the villagers that cutting too many trees is not in their long-term interests, yet local people continue deforesting their fragile land?
 
Why is it so difficult to convey a message?
• A message cannot be imposed but needs to be conveyed in a culturally sensitive way
• A verbal message has a more lasting impact if it is reinforced in a persuasive and memorable manner
• A message is much more effective if the audience feels involved
• Only 7% of the impact of a message is based on words. Ninety three percent relies on gestures, facial expressions and non-verbal  communication. (Hall & Hall, 1990)
 
What can be done?
Artists can communicate any message on health, protection of the  environment, sustainable agriculture, etc. by using skits, mimes, puppet  shows, painting, mask making, singing, magic and other artistic media; art  can transcend language barriers and cultural differences.
 
When? Where?
• During festivals and religious events
• On market day at the market places
• At school buildings, after school hours
• In hospitals or health care facilities
• In churches and other community centers


Our Sponsors
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Paper mural by children and ArtCorps artist Sandra de Berduccy

"No to fires. Let's take care of our rainforest.  
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